So, you say you have quite a number of subscribers on your mailing list? That’s great news! How many of them respond to your email outreach campaigns? You know, if you’re hesitating to answer now, this percentage could be higher. Find out what are the 3 things you’ve been doing wrong and 7+ suggestions on…

Nomen est omen. This saying is based on the belief that a person’s name determines their qualities. It’s no wonder that famous actors and singers often go by their stage names instead of their birth-given ones. The same is true for different products, including software applications. A name can make or break your app. Naming…

A Google Brain Program Is Learning How to Program   The idea of using machine learning to teach programs how to automatically write or modify code has always been tempting for computer scientists. The feat would not only greatly reduce engineering time and effort, but could also lead to the creation of novel and advanced…

Why artificial intelligence and machine learning implementation is going to skyrocket your sales   When artificial intelligence and machine learning are mentioned, most people think of movie blockbusters, robots, and super-computers. However, these associations are no more science fiction then having a conversation with a chatbot on your favorite e-commerce website. Still, many businesses are…

Google My Business adds more branding tools, introduces searchable @shortnames   Google My Business launched in 2014 and has become increasingly important to both merchants and consumers. Having a verified, accurate and complete GMB profile can’t be overemphasized from an SEO perspective. In addition, GMB is evolving into a platform for transactions and engagement between…

Stack Overflow’s annual Developer Survey   Stack Overflow’s annual Developer Survey is the largest and most comprehensive survey of people who code around the world. Each year, we field a survey covering everything from developers’ favorite technologies to their job preferences. This year marks the ninth year we’ve published our annual Developer Survey results, and…

Who drives the digital transformation forward? Hiring enough software engineers, DevOps managers, cloud computing specialists and other roles required to facilitate digital transformations remain tall tasks for CIOs. But the talent crunch isn’t limited to those with coding skills and algorithmic thinking: Enterprises are also struggling to hire staff with soft skills who can help shape…

How is Machine Learning Revolutionizing Sales?   Artificial Intelligence (AI) and machine learning show the potential to reduce the most time-consuming, manual tasks that keep sales teams away from spending more time with customers. Automating account-based marketing support with predictive analytics and supporting account-centered research, forecasting, reporting, and recommending which customers to upsell first are all…

Here’s How Much Lyft Spends on AWS   The popular ridesharing platform Lyft officially filed its IPO documents with the SEC last week, giving public investors their first peek at its books. Like many modern tech companies founded in the past decade, Lyft has opted to outsource its cloud infrastructure to third-party providers instead of building…

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